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Life Coach Steve Truitt

Meet Steve Truitt, life coach and hear about why he became a coach and why he thinks a match between a coach and client is so critical.

Corey: Hi! My name is Corey Quinn. I am the founder of We are a site that matches clients with great coaches. I am here with Steve Truitt. He is an author. He is a life coach. Welcome Steve.

Life Coach Steve Truitt: Thanks Corey. Good to be with you.

Corey: So, could you tell me why did you become a life coach?

Life Coach Steve Truitt: It was kind of a slow process that started when I was a kid. I mean, I was consulting my friends when they were having problems way back in elementary school, and I guess I just kind of have this empathetic nature about why I could understand people’s problems and kind of help them through it. I’ve always been that way and in 1999, I took some courses to my own to kind of make a shift in my life and I was so profoundly impacted by those courses. I ended up teaching those courses and then just getting my certification in NLP, which is Narrow Linguistic Programming, and getting that on the road in helping people, you know, for a living.

Corey: That’s great. So, when should someone consider working with you?

Life Coach Steve Truitt: The best time to come see me is when you feel that you have reached an impasse in your life and you don’t know where else to go, but you are absolutely ready for a change. I have had people come to me and say, “Well, you know, I’m unhappy but I don’t know why and I don’t know what to do about it. Here’s some money. Just fix it.” I don’t work with people like that. I work with people who are ready to have a change in their life and I always say to them, don’t hire me unless you are absolutely ready to have a change because it’s going to happen.

Corey: That’s good. So then, who is an ideal client for you?

Life Coach Steve Truitt: You know, an ideal client for me would be someone who is struggling in a certain area, whether it’s with addiction, whether it’s with weight gain, whether it’s career transition, relationships. Wherever they feel stuck but they know that all they need is a little shift and they’re ready for a tweak and they’d come to me for help. That’s the ideal client. Someone who is ready to be open, does challenge me and themselves, but is open to change and open to actually getting what they want – the stronger the better. You know, I’ve worked with people who you know, have got their stuff together, but maybe there’s just one little tweak they need or some kind of breakthrough they need in their life and they are ready for it. That is really the key.

Corey: So tell me, in your experience now as being a life coach, what is the importance of a match between a coach and a client?

Life Coach Steve Truitt: You know, in my business, there is no more important thing than that initial connection. You have to feel related to your coach. You have to feel like you trust them. You have to feel like they care. My main motivation in life is transformation. It’s not money. So, I am up for transforming your life. That’s what I care about, and I tell people, “I’m not a life coach. I am your coach for life.” And so, that’s what I am committed to is, we are going to do what it takes to get you transformed. That’s what I’m up to and I keep in touch with all my clients and they could call me all the time and we talk about stuff and maintain great friendships to people as well, and I continue to coach them not for money, but just because if I take someone on and I am responsible for the transformation, you know, I take that responsibility seriously and it goes way past our working together professionally.

Corey: Could you share with me a success story?

Life Coach Steve Truitt: Sure. I just had two actually. I’ll tell you one, my most recent, I’m working with a woman in Los Angeles who is a celebrity chef and a celebrity nutritionist and she was absolutely stuck in the area of powerful relationships. She was in a bad marriage. She loved the wrong person, got divorced, but you know good for her. She knew how to get out of it. But she was really lost in the area of her own power in relationships. Here she is, a successful business woman who has got this growing business. She is gaining a lot of attention, a lot of media attention. She is writing books. She is going on talk shows, but for the life of her, she can’t figure out why she can’t find the right man. We got to the bottom of this very quickly, and that’s really what I do because I get to the bottom of people’s issues really quickly. I work very fast. I don’t keep people around for a long time. We do quick breakthrough sessions and off they go because the shift can be greatly dramatic. So her shift was very dramatic. We got dirty. We got our hands dirty. We got into it. I had a big breakthrough session for her. She had a huge breakthrough, and she just met this guy recently. I mean, the breakthrough session we did was about three months. She has just met somebody and he’s perfect for her. I made sure I met him. I checked him out. He is not what she has gone through before, but he is right in line with what she is up to now in her power, and she is really happy.

Corey: It’s amazing about being really clear about what you want, how that helps things to manifest in your life.

Life Coach Steve Truitt: Sure, and it’s easy to say, well I want love in my life. Okay. Everyone does but do you love yourself? What does that love look like? What are you prepared to do? If you want something you’ve never had, you have to do something you’ve never done. Do you give your power away for love? What do you sacrifice for love? You know, all of these things have to be taken into account, and if people are giving away their power just to have love, you deserve neither.

Corey: That’s great. Well, thanks Steve for spending some time with us today. I appreciate it.

Life Coach Steve Truitt: Sure. I appreciate it Corey.

About Steve Truitt

life coach steve truittSteve is an award-winning author and TV producer, host and speaker who has also made an indelible mark in the corporate world. Most recently, Steve served as Vice President Affiliate Relations/Head of Talent for Westwood One/Metro Television as a nationwide talent recruiter, coach and consultant to news stations. Steve is also a performance coach to creative and media professionals, working with people in the business world, as well as film, TV, radio, print, music and the Internet, bringing them the experience, techniques and inspiration to take their businesses, ideas, careers and media savvy to new levels of success.


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By Corey Quinn

Entrepreneur and online marketing expert

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